On May 26-27, 2025, the "Tianjin Enterprises and ASEAN-Middle East Brand Economic-Trade Exchange Conference" was launched at the Tianjin Sunwah International Finance Centre. The event was jointly organized by the Bohai Rim Entrepreneurs Alliance, Tianjin Federation of Industry and Commerce, China Chamber of International Commerce Tianjin Chapter, and Sunwah Group.
During the conference, enterprises engaged in matchmaking and exchanges. The "International Academy of Brand Science Tianjin Office" was officially inaugurated. The Guangdong-HK-Macao Bay Area Entrepreneurs Alliance and the Bohai Rim Entrepreneurs Alliance signed strategic cooperation agreements with the Qingdao Enterprise Confederation, respectively.
The Alliance will fully support Tianjin's "going global" and "bringing in" initiatives, leveraging "brands" as a bridge to connect with international markets such as ASEAN and the Middle East.